PayPal Holding, Inc. ranked the most populous black nation and the largest African economy Nigeria as the 3rd highest mobile shopper worldwide.
The online payment giant is the most popular medium among
Nigerian cross-border shoppers, and estimated 55 percent of all oversea online purchases in the past 12 months were done via PayPal.

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The Secret to Massive Trends and Followers

I have been managing social media accounts for brands and many celebrities for over 3 years now and one thing i have come to realise that is common with all my clients is this question... HOW DO I TREND? 

The request i get varies but the bottom line is that they all want more reach and engagement. The truth is there is no trick to this, you just have to dish out the right content at the right time to your audience. 

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The thin line between Creating and Consuming Content on Social Media

The internet has allowed us to store and process huge amounts of content and data, alleviating the need for print documents. We now have access to a staggering amount of information online and they are extremely easy to access through our mobile devices every day thanks to google and all the social media networks around.

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WhatsApp’s Just Launched Desktop Apps For Windows And Mac

Facebook’s 1 billion user-messaging behemoth, WhatsApp announced a few hours ago on their blog that users can now access their messages on their PCs via a native desktop app. Well, some of them. Mac users who use anything older than OSX 10.9 Mavericks and Windows users running Windows 7 and older will not have access to the service. Those ones will have to make do with using WhatsApp Web in their browsers.

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Don't Post when you are Emotional

I am about to do something contrary to the topic of this post just to overemphasize my point. I have been abhorring this in my mind for a while now and i am sure a lot of celebrities can relate to this. Posting on social media when angry or exited can come naturally to us all but from my experience as a P.R and handling accounts for some A list artiste and brands i have come to realize that you might be doing more harm than good if you let yourself be carried away by emotions rather than deductive reasoning when expressing yourself online.

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SHORTLIST Tech Launches- for Freelancers

SHORTLIST Tech, an online headhunting platform targeted at digital skills, hopes to be the go-to destination for employers needing tech skills ranging from bloggers to developers. Managing Director, Tayo Leigh explains their mission saying, “Nigeria currently is such an exciting place for online business and we’re seeing a huge demand for digital talent. Our job is to give employers and job seekers direct access to each other quickly and efficiently”. The platform allows companies locate talent directly by giving them access to the database of candidates’ profiles.

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Mark Zuckerberg set to Launch Facebook Live feature for Everyone

The social networking platforms as we all know it is gradually shifting in to a new era as the major social network sites are now paying more attention to videos. Its an era of video streaming as the battle for supremacy is changing all the rules of the game. 

New social networking video streaming enabled apps with cooler features are coming on board, like SnapChat and Periscope.
This is one of the reasons facebook boss made this announcement just a few hours ago on his official facebook account...read below.

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The Power Of Social Media: What to do when you go Viral

I am very sure by now you must have seen the image above on one of your social media networks. If you have not then you are in luck because the original source of all those picture which is an instagram account with the handle name @Oluhyperclassical managed by the hyper realism oil painter Oresegun Olumide is the place to get it.

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Soon, You’ll Be Able To Subscribe To An IROKO Tv Daily Plan

Always a good idea to tailor your product to the market you have, rather than the one you wish you had. Online VOD (video-on-demand) service provider, iROKO tv is doing that by giving their users the option to buy access to their content for as little as a week or even a day. Over the next few weeks, iROKO users in Nigeria, Ghana and Tanzania will see the daily and weekly subscription options activated for them.

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Over 3 Million Businesses Are Now Advertising On Facebook, Up 50% From Last Year

There are now more than three million businesses actively advertising on Facebook. Majority of these, about 70%, are based outside the US. The social network is popular with small businesses, with approximately 50 million micro, small and medium-sized enterprises using Facebook’s free Pages product to promote their brands and connect with customers.

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Skits Wants To Help You Make Money On Social Media

It’s no secret that internet users are spending increasing amounts of time on social media. Everyday, millions of Nigerians create and consume most of their content on Facebook, Instagram and Twitter, and this behavior is exactly what Nigerian entrepreneur, Ugo Iromantu wants to exploit with his new app.

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Irokotv Now Provides Nollywood Content In French with Iroko+

The first fruits of the Canal+ investment in Irokotv have ripened. After a vague allusion to the launch of a shiny new product on Twitter, Irokotv’s founder and CEO, Jason Njoku took to his blog to announce Iroko+, which is basically previous Irokotv content, overdubbed with French.

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How To Promote Your Brand on Instagram

Would you like to get your products and brand seen by more people, grow a strong following of customers who really relate to your brand, and get paid? If so, then Instagram is your magic spell.

Now that Instagram has over 300 million monthly users (that’s more than Twitter!), many brands are finding ways to interact with the Instagram community and earn personally invested customers who keep coming back for more.

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New Video: Psquare Break-up...must watch

‘And cutting me off from a picture and replacing me with a studio set says it all my bro. All because you want to sound matured and letting the people insult and laugh at me. Peter Okoye the social media rant. I wish you well in all you do my bro. God bless our hustle’.

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Social Media Week Business Talk 2016 is Here #SMWBizTalk

Do you want to know more about Social Media and how you can make money with it by using it as a personal branding tool? Or you would like to learn about business presentation and lots more? then you need to kill that poverty of the mind and embrace this modern technology and use it to your advantage.

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Add more than one Account - Instagram new Feature

It is getting really competitive now in the social media world as each day we see updates with new feature to make these apps more interactive and interesting. Just last year Facebook gave use the ability to stream video and now Instagram has just decided to add a new feature to their platform. We can now manage more than one account at the same time with out signing out. This is nice especially for those people who use instagram for business. 

This means work made easy.

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How to protect your social media accounts from Hackers

This past few days online has been very strange because i witnessed two peoples account i know get hacked by hackers. One was the account of HR manager where i work and the other was the twitter account of one of my good friend. It is strange to me because i have never experienced any of this before with my account or from any body close to me. 

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Can You Let Your Children Be on LinkedIn?

As you know, LinkedIn is one of the largest and fastest growing social media sites with over 225 million users. It is commonly referred to as "The World's Largest Professional Network" and touts an average user gross annual income of over $100,000/year. Until now, it has been an adult-only site, meaning you had to be 18 or older to join. Not anymore.

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WhatsApp Must Be Regulated - MTN Demands

WhatsApp, Viber, Skype and many other over-the-top Internet services have taken over the world of communication with their free offerings, allowing users to enjoy free messaging and calling.

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Top Instagram Hashtags (#) to Gain Instant New Followers and Likes

Hashtags still remains one of the most reliable ways to gain instant followers and likes on instagram when done well and more and more people are beginning to realize that these days.

Using the right Instagram hashtags can extend the reach of your images, and help you reach outside your current sphere of followers.

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