Facebook and Twitter Begins Testing a Buy Button For Businesses
Facebook just introduced a new feature that businesses will like. They announced on Thursday that it is testing a Buy button to help businesses drive sales through the News Feed and on their Facebook Pages.
The social network had announced earlier this year that it planned to introduce more call to action options for marketers, including a Shop Now button.
Twitter is also said to be experimenting with a Buy Now button to boost the e-commerce potential from the social network. Source: Mashable
"With this feature, people on desktop or mobile can click the 'Buy' call-to-action button on ads and Page posts to purchase a product directly from a business, without leaving Facebook," the company said in a statement on its website.
The social network had announced earlier this year that it planned to introduce more call to action options for marketers, including a Shop Now button.
Twitter is also said to be experimenting with a Buy Now button to boost the e-commerce potential from the social network. Source: Mashable
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